Ralph Lauren’s little girl, Dylan Lauren, is looking to make her mark on the beauty market.
Lauren’s confectionary retailer, Dylan’s Candy Bar, signed a deal with Sephora until May 2009 to create a new bath and bodycare line called Re-Treat.
Already dabbling in the fragrance, jewelry, apparel and accessories market, the new product collection includes items influenced by flavors and smells from the brand’s candy. Candy butter cream, body smoothie lotion and soda pop shower gel will be available in strawberry licorice, birthday cake batter, chocolate cupcake and coconut bon bon.
If you happen to be near 1011 Third Avenue in New York’s Upper East Side, site of the retailer’s flagship, you might want to check out its expansion into three floors, party room and bar full of candy and other sugar-injected goodies.
Re-Treat is available this November at all Sephora stores in the US, five Dylan’s Candy Bar shops and online at Dylanscandybar.com.
I feel a sugar coma coming on.
