He’s the man behind the brand with that iconic white Rhino, a New Jersey boy who went on to found one of the most successful hip hop-infused streetwear brand Ecko Clothing.
Marc Ecko turned his clothing brand not only into various sub-brands — like G-Unit, Avirex and his Cut & Sew collection — but into a full-on production company called Marc Ecko Entertainment, Complex Magazine, videogame products, art, philanthropy and now a fragrance line with Parlux, the company behind Paris Hilton, Andy Roddick and Jessica Simpson celebrity scents.
The fragrance line for guys and gals is aimed at “hip, youthful individuals who share the Marc Ecko mindset”, with the men’s scent dropping in Fall ‘09.
It’s yet to be determined what the top, middle and base notes of the Marc Ecko fragrance line will be, but once Parlux and Marc figure it out, I’ll be the first to let you know.
