Celebrity designers are a bit old hat these days, whether it be a celeb launching their own line (like Fetish by Eve) or a celeb teaming up with an already-established label (Rachel Bilson with DNKY).
A road a little less traveled is the celebrity makeup line — the only ones I can think of off the bat are Mary Kate and Ashley for Claire’s Accessories and Stuff by Hilary Duff for mass retailers (think Wal-Mart and JC Penney).
Leave it to model, supermom, television host, skivvies schiller and branding machine Heidi Klum to team up with long-time employer Victoria’s Secret for “The Heidi Klum Collection” for the brand’s Very Sexy Makeup line, the new collection which she debuted at the Grove in Los Angeles last week.
