You have probably seen a lot of pink ribbons around since last Wednesday hit, and that’s because October is Breast Cancer Awareness (BCA) month.
Fashion brands and cosmetics companies rally annually to raise money and public profile of the disease, conceptualizing products or participating in collaborations wrapped in swaths of pink hues and then donating part or all proceeds to the research of breast cancer.
Posted in Brands, Charity, Collaborations, Limited Editions Also tagged Anastasia Beverly Hills, Aveda, Brands, Breast Cancer Awareness Month, companies, cosmetics, Emergen-C, Fashion, October, Philip Kingsley, pink |
By May | September 9, 2008
I’m a sucker for pretty presentation, as most consumers are.
If you had to choose between lip gloss in a plain brown box or lip gloss in a sleek black box with semi-holographical patterns and visually arresting typography, it’s not had to decide which on you’ll plunk down a visa for.
