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Buy It Now: Uslu Airlines x Bernard Willhelm

Uslu Airlines Bernard Willhelm nail polish collaboration A few weeks ago, I posted that cosmetics company Uslu Airlines — founded by makeup artist Feride Uslu — was getting ready to collaborate with worldwide DJs (think Ed Banger and Rolleryboys) on a club-influenced range of nail polish.

Now comes word of Uslu Airlines’ second-round nail color collabo with German-born designer Bernard Willhelm, who is an industry favorite, having worked under iconic designers like Alexander McQueen and Vivienne Westwood.

The Uslu Airlines x Bernard Willhelm line, based on common airport destinations and hues from Willhelm’s current collection, dropped at OAK in New York recently.

Posted in Beauty Bits, Beauty Trends, Brands, Celebrities, Collaborations, Fashion, Industry Favorites, Industry Scoops, Nails, New Product, Obsessions, Product Reviews, Retailers
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OPI Heads For The Hills

OPI-nail-polish-Beverly-Hills-90210 Magazines and runways used to be the number one way to spot fashion and beauty trends, but in this 2.0 digital and media age, things have shifted.

Blogs (The Sartorialist, Facehunter, Fashion Toast), video clips via web (YouTube, Vimeo, etc.) and television shows (The O.C., Gossip Girl, 90210) are at the forefront of trendspotting, with bloggers and small screen stars getting to sport product, labels, color palettes and accessories firsthand before they hit the regular consuming masses.

Posted in Around The Water Cooler, Beauty Bits, Beauty Trends, Celebrities, Industry Scoops, Limited Editions, Nails, New Product, Obsessions
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Adaptation

After eleven years under the watchful tutelage of UK makeup artist Mary Greenwell, Jemma Kidd — the little sister of model-turned-Brit-TV-presenter Jodie Kidd — opened up the London-based Jemma Kidd Make Up School and quickly gained a big following among both the style masses and the elite.

One school and one eponymous cosmetics line later, Kidd is partnering with mass retailer Target for a lower price point, fashion-driven line called JK, in which eye shadows are divided into I-Design shades (neutrals) and Hi-Design shades (bold).

Posted in New Product
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Viva La France

Leave it to OPI to come up with the catchiest, tongue-in-cheek (or is that chic?) names for their nail polish.

OPI’s latest collection — La Collection De France — is an homage to the City of Lights, a place where romance lingers heavily 24/7, croissants are buttery soft and addictive, Colette is just around the corner and their First Lady is Carla Bruni-Sarkozy.

Posted in Brands, New Product, Obsessions
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