Tag Archives: Stila

As they say, the more is always merrier.

In consumer-speak, “the more” means extra product, perks, functions or results. Cosmetics companies understand regular folk are short of time (24 hours = not enough), space (more money, less room for new shoebox apartments downtown) and patience (directly related to lack of time plus space). Thank the beauty gods, because more of them are focusing on two-in-one innovations that give to relief — and added functionality — to all three.