If there is one color that is bold, it's red. Just ask Christina Hendricks, whose fiery hair is every bit the statement. While just about anyone can go ginger, choosing the perfect shade—and the makeup to complement it—is key to keeping it gorgeous. Hair colorist Derrick Lachney and makeup artist Dana Chasen Thomases tell us how to get her look.
Step 1: Find the right red hair color for you. Cool tones are best for those with more red in their skin, as they minimize ruddiness. A warm hue will keep olive- or yellow-based complexions looking their best. If you’re nervous about making a radical change, start with multitonal red highlights instead of an allover color.
Step 2: Make sure your colorist dyes your brows to match. Use a similar red tint, but one that is a couple of shades darker than your hair color.
Step 3: Red fades faster than any other hair color, especially if you’re a natural blonde. To keep your new hue vibrant, choose a shampoo that’s free of sulfates and sodium chloride, both of which dry and strip the hair. Also, extend the life of your color for 30 to 50 percent longer by washing your hair only every two to three days. Try a dry shampoo like Redken Powder Refresh 01 to absorb grease, add volume and leave hair looking and smelling fresh. For an extra boost of brilliance, use a color-enhancing shampoo and conditioner. Try: John Frieda Radiant Red Colour Magnifying Daily Shampoo and Conditioner.
Step 4: Since red is a statement color, don't overdo your makeup. Aim for a pop of color on one feature—be it eyes or lips. For eyes, think jewel tones like sapphire, emerald and amethyst. Try: YSL Pure Chromatics Wet and Dry Eye Shadow in No.4. If lips are your focal point, make sure you choose a red to complement—not match—your hair. Strawberry blonde to copper-toned redheads look great in a bright pink-red or peachy-red, such as Tom Ford Lip Color in Flamingo. For deep redheads, like Hendricks, apply a bright blue-red or a sheer cool-toned pink. Try: Giorgio Armani Rouge D'Armani Sheers in 504.
Step 5: Choose a blush in a warm tone, like a golden peachy-pink. Try: Maybelline Dream Bouncy Blush in Peach Satin.
Would you give red hair a try?

Hendricks at the Hollywood Foreign Press Association Annual Installation Luncheon at the Beverly Hills Hotel. Photo: Getty Images Entertainment