If you click on the makeup hashtag on Instagram, a billion posts come up (we’re not kidding) — and with that comes a super passionate community. We take our winged liner seriously and take a collective moment of silence for a broken highlighter. We get excited about new palettes and groan collectively when cult faves get discontinued. We can also laugh at our own ridiculousness (squiggly brows, anyone?) and that includes the internet’s favorite form of poetry — the meme. All of these will have you saying “OMG, me” and screenshotting to send to your best friends.








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