9 Black Makeup Artists and Creators to Follow on Instagram

February 14, 2023
Genesis Rivas
By: Genesis Rivas | Makeup.com by L'Oréal
A close-up picture of a black makeup artist wearing colorful eyeshadow

While there are millions of talented makeup artists, influencers and creatives on Instagram, today we’re highlighting a few of our favorite Black creators. From wearable everyday looks to extravagant avant-garde creations, these creators’ feeds are an endless source of inspiration and proof of just how fun makeup can be. From up-and-coming artists to celebrity-approved pros, here are nine Black makeup artists to follow right now.

Jonet Williamson

If you frequent Makeup.com, you’ve likely seen Williamson’s work and face in many makeup tutorials. She can make any idea come to life effortlessly. Scroll through her feed for a mix of everyday looks, colorful yet approachable eye designs and fun makeup tutorials.

Sir John

If you’re a beauty lover, you likely already know about Sir John. He’s a celebrity makeup artist who has worked with some of the biggest names in the music and entertainment industries. Click follow to see his amazing work.


Aniyah Smith

Smith has created countless makeup tutorials for Makeup.com. We love her bold, colorful style and her fearlessness when it comes to experimenting with new trends. Even if colorful makeup isn’t your thing, you’ll want to follow her for easy and in-depth tutorials.

Isabelle Ikpeme

You can find every type of makeup look on Ikpeme’s feed, from colorful and daring to fresh-faced and glowy. She always inspires us to try new color combinations and find ways to match our makeup to our outfits.


Jasmine Adetunji

Switch up your everyday makeup routine with tips courtesy of Adetunji. Her makeup tutorials are easy to follow along with and will have you looking and feeling your most beautiful, whether you’re on your way to work or a party. We love her reviews of new beauty products, too.


Ashley Strong

If you’re a fan of avant-garde makeup looks, you’ll want to add Strong to your follow list ASAP. From abstract ink blot-inspired makeup to colorful graphic eyeliner looks, you can always count on her to add her own creative spin to the latest makeup trends.


Tyra Janea

Janea’s ultra-glowy base routine is initially what made us hit “follow,” but we’ve also fallen in love with the mix of makeup tutorials and reviews she publishes of trending beauty launches.

Taija Reed

Unconventional beauty looks abound on Reed’s feed. From bleached brows to graphic liner and high-impact lip art, following her is sure to get your creative wheels spinning.

Danessa Myricks

Danessa Myricks is a makeup artist, photographer, global educator and founder of her own makeup line, Danessa Myricks Beauty. Follow her for the inside scoop on what goes on backstage at New York Fashion Week, tutorials on how to get your glowiest skin ever and the chance to win free beauty products in fun giveaways.
Photo: Jonet Williamson

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