It’s true that every girl has a type (Tindr told us). And that goes for lashes too. Some are into major drama—and will go as far as faking it if necessary. Others are all about size—the longer the better. And some want a love connection that’s as comfy as her Birks. “Mascara is universally one of the few beauty products that every woman wants with her if she’s stuck on a desert island, no matter what her personal style,” quips makeup artist Pamela Jordan. “That’s because there’s no one that thinks they look better with an undefined eye. Lashes can take years off of your face and make you look like you got a full night’s sleep.”
Whatever makeup game you’re playing, take this quick quiz to figure out which mascara is a perfect match for you.
1. If your lashes never met mascara, they would live life looking:
D.) How they usually look
2. You sleep through your alarm and are forced to apply only one beauty product. It is:
B.) A bright lipstick
C.) Eyelash curler
D.) Tinted lip balm
3. Your lash mantra:
A.) “I’ll try anything once. Twice if I like it.”
B.) “Size matters.”
C.) “I’m just a girl, standing in front of an eyelash curler, asking it to love me.”
D.) “I woke up looking like this.”
4. Most of your favorite mascaras have a wand with:
A.) Thick, dense bristles
B.) Sparse, super-short bristles
C.) A spiral brush
D.) A classic tubular mascara brush
5. You’d sum up your beauty routine as:
A.) Being your own glam squad, with Instagram-worthy results
B.) Celeb-inspired but doesn’t take over 15 minutes
C.) Playing up your positives while neutralizing your negatives
D.) What beauty routine?
6. The biggest sin your mascara can commit is:
A.) Not being bold enough
B.) Being too thick and clumpy
C.) Not helping your lashes hold a curl
D.) Requiring more than one swipe to put it on and mucho effort to take it off
7. What is the single most important thing your mascara can do for you?
A.) Max out your lashes so they look like falsies
B.) Make them long, lush, and fluttery
C. ) Curl them to open up your eyes
D.) Enhance them without looking like you’re wearing much makeup
Baby, this is what you came for. Lightening may not strike every time you move, but everyone will definitely be looking at you. This new volumizing mascara has been obsessed about by bloggers for months in anticipation of its release, and it’s no wonder why. The only thing small about it is the container. The brush is big and lush with soft, wavy fibers; the creamy formula glides on like butta; and when they tell you that it makes lashes look 12 times bigger than they do in the nude, they are not even kidding a little tiny bit. You really only need one coat of it in Big is the New Black (the only color it comes in because it’s all you need to look like you glued on a strip of lashes), but it’s designed to allow you to build up your lashes to any point you want. The sky’s the limit. And you will not see clumping or flaking. Seriously, this is one of those makeup-bag-changing products that lets you get rid of a bunch of stuff (i.e. eyelash glue, extensions, 3 different mascaras for various looks) because it allows you to style your lashes in the same way you’d style your wardrobe—basic, a bit more dressed up, full-on wow. Throw in a coat of CILS BOOSTER XL Super-Enhancing Mascara Base underneath to really take it to the next level with the thickest, boldest lashes you’ve ever seen without faking it. Oh, and it stays on for 24 hours. So you don’t have to worry about looking like a hot mess the morning after if you’re too tired (or too busy) to wash it off. This may actually break the internet.
You may not be interested in looking like you have Vegas showgirl lashes every single day, but that doesn’t mean you don’t want them thick, long and luxurious. This buildable formula is famous for not flaking, so you can easily keep applying layers until you get the lashes you love. On Monday mornings, that may mean a couple of coats. Saturday night? Maybe three or four, and even a coat of CILS BOOSTER XL Super-Enhancing Mascara Base if you want to get super luscious. The thick, densely bristled brush bolsters and thickens lashes for major impact. When applying this formula, wiggle from the roots all the way to the tips of your lashes to fully coat and plump.
If you have stubborn, straight lashes that refuse to hold a curl, you may have spent your adult life wishing for a lash perm or searching far and wide for your perfect match. Well, look no further. Now you don’t have to miss out on the eye-opening, flirty, flutter fringe your eyes have been longing for. Think of this no-smudge potion as a Miracle Bra for your lashes: It gives lashes a major boost by lifting, curling and holding that look all. Day. Long. Of course, for maximum impact, using an eyelash curler is a must. Then use this cool angled wand to apply the mascara. Just before your mascara is fully dry use your fingers to push back the lashes for a long-lasting curl that holds throughout the day.
Your makeup routine is laidback and casual, so you want an effortless product that will enhance your eyes. But low-key doesn’t mean non-existent — you want a do-it-all mascara that is just as effective as the others. And does it in a swipe or two. To add a bit of definition, length and volume, this formula comes with a skinny straight wand with densely packed bristles to grab and capture every single lash. This type of wand is designed to let you catch and coat each lash, then evenly coat it from root to tip for length and definition. To create a bit of eye-opening curl, keep your mascara heaviest at the lash line, since heavy tips can weigh down lashes. This also makes your lash line noticeably darker, so you can skip applying eyeliner for a more natural but defined look. This magic wand is also ah-maz-ing for lower lashes, which long for a bit of darkening but definitely no clumps. The straight brush lets you coat each lash with just enough mascara to make it standout (without taking over). To make eyes look more almond-shaped and open them up, hold wand vertically (instead of horizontally, which deposits more mascara), pulling away from each lash.
Mascara must-know: Whichever mascara is made for you, there’s one thing you all have in common: no one wants a flake. If your current mascara is flaking, it could be one of two things: either you’ve had if for too long and it’s dried out or you’re using a formula that’s too thin for your needs and not designed to be buildable. Those types of formulas are only meant for one or two quick coats, otherwise you’ll be cleaning up the mess throughout the day.
About the Author:Karina Giglio is a lifestyle, beauty and health writer whose work has appeared in numerous national publications including Women’s Health, Washingtonian, Ladies Home Journal, OK!, Allure, Fitness, Marie Claire, Bride’s and The New York Post. She was a regular contributor to makeup.com, and her articles and blog posts can be found on prevention.com, dailyglow.com, yahoo.com and huffingtonpost.com. Karina has worked onstaff at Cosmopolitan and YM, as well as being part of the original Sephora.com launch team