The Gigi x Maybelline East Coast Glam Collection is almost here...

So you’ve already fallen head over heels in love with Gigi’s Jetsetter Palette — the first magical product to drop from the  Gigi x Maybelline East Coast Glam Collection. Just as Gigi intended, the palette has everything we could possibly need to get glammed up in a hurry — be it on a private jet or on the metro to work. Either way, the highlighter in the Jetsetter Palette will have you glowing from miles away no matter your preferred method of transportation.

And while we could sit here and continue to gush about the Jetsetter palette, we have more important Gigi x Maybelline-related matters to attend to — specifically that the supermodel just casually unveiled the entire East Coast Glam Collection on Instagram and we’re barely okay. With similar sleek, nude packaging to the Jetsetter palette, the new products make for a gorgeous addition to your fall makeup hoard.

Among the new products are some of Gigi’s personal faves like the tinted primer, black gel eyeliner and matte lipstick in Taura — a rosy, nude lip. According to Gigi’s Insta, the full line will also include black fiber mascara, two other matte lipstick shades, gel liners and an eyeshadow brush.

Just in case you haven’t stalked out the Jetsetter Palette already, it’s currently available online at Ulta. The rest of the collection will officially be available online starting October 22, so you can finally match your glowy complexion to Gigi’s favorite nude, matte lip. Consider your Sunday shopping plans made.


INTRODUCING the #GIGIxMAYBELLINE EAST COAST GLAM COLLECTION. The Gigi x @Maybelline East Coast Glam products, sold separately, can be used and added-on throughout the day for one of my favorite chic & badass day-to-night looks ! xx Available at @ultabeauty on 10/22 for the US ! Check to see when it's available in your country :) 🖤

A post shared by Gigi Hadid (@gigihadid) on

Let's Stay in Touch

Get our top stories straight to your inbox!