A new month means a new makeup haul, despite the requests from our bank accounts to just — well — stop. Our February Ulta haul left us with some quality products: the limited-edition Essie Valentine’s Day Collection, the travel-approved makeup palette from Physicians Formula x Casey Holmes and Maybelline Made for All Lipstick just to name a few. This time around, we can’t get enough of the multipurpose, gym-ready face stick from the new Maybelline x Puma Collection, the new Urban Decay Naked Reloaded Palette everyone’s talking about and more.


Check out all seven new makeup products we’re currently loving from Ulta, ahead.


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