You already know that you can count on your beauty products to make you look and feel good, but did you know that many of them do good, too? It’s become somewhat of a trend (a good one, at that) for cosmetic brands to commit to charitable initiatives that help improve the health and well-being of women. Sometimes it’s obvious -- a limited-edition product that raises money for a specific cause like, say, breast cancer research, while other brands help in more behind-the-scenes ways you may not be aware of. For example, some companies purchase botanical ingredients though fair trade programs that help disadvantaged women in villages across the globe. Those fair trade dollars help bring in some very necessary things like schools and medical facilities to in-need villages. Pretty amazing, huh?
Since we all like to get the most beauty bang for our buck, we’re featuring brands with high quality products that also help women in big ways. So, go ahead, treat yourself, knowing you’re also giving back to others. Did we just justify your next splurge? You’re welcome!
Kiehl’s Kiss for a Cure
Saving the lives of countless women is as easy as slicking on some lip balm, really. Kiehl’s just announced a new partnership with Bright Pink, a national non-profit organization that focuses on prevention and early detection of breast and ovarian cancer in young women. The beauty brand will donate 100 percent of its net profits (up to $25,000) for every Limited Edition Butterstick Lip Treatment Duo sold. Then in October, Kiehl’s will make yet another $25,000 donation in honor of Breast Cancer Awareness Month. The Duo contains Untinted, a clear balm, and Simply Rose, a sheer red. And if you haven’t tried them yet, we must tell you: They’re the most cushion-y, comfy balms ever. Kiehl’s has a sweet suggestion: Give one to a friend as a reminder about the importance of early detection. Sharing is caring!
L’Oréal’s Paris Women of Worth
This long-standing philanthropic program honors selfless women who serve and make a major difference in their communities. The honorees are given an international platform to share their causes, a $10,000 grant to fund their foundation, and this past year, L’Oréal Paris gave each 2016 Women of Worth nominee an additional $5,000. One of the 2016 honorees, Carly Yoost, founded the Child Rescue Coalition, which keeps children safe from abuse. To help support the Women of Worth campaign, you can buy a limited edition L’Oréal Paris Women of Worth Giftbox, which contains Colour Riche La Palette Lip in Nude, Voluminous Primer Mascara, Colour Riche Pocket Palette in French Bisque, and Voluminous Original Mascara. It’s pretty with a purpose.
The Body Shop’s Shea Butter Collection
It’s hard to imagine that your body lotion can provide clean water for a village, or give women access to medical care, but that’s exactly what Shea Body Butter (and other products in the Shea Butter line does). The Body Shop sources its Community Trade Shea Butter from Ghana. The brand works with the Tungteiya Shea Butter Association, which is made up of over 475 women in 11 villages around Tamale in northern Ghana. In addition to giving these villages more stability, the association set up a fund to pay for community projects including 10 nursery schools, three medical centers, and latrines and hand washing facilities for local villages. For these women, trading shea butter -- and helping their community -- is a beautiful thing.
Urban Decay’s The Ultraviolet Edge
Urban Decay, known for its bold and unexpected shades, has always inspired women to stand out from the crowd and push social boundaries. But their mission goes far beyond makeup. The brand’s global initiative, The Ultraviolet Edge, funds organizations worldwide that fight for women’s rights. Since it launched in 2015, the campaign has donated $1.28M to non-profits that benefit women. Just to give you a few examples, they’ve funded organizations that provide literacy programs and micro loans to women in Uganda, and also help abused women in New York City secure legal representation. This year, the brand has vowed to donate another million dollars to The Ultraviolet Edge. To help them do it, you can buy the Eyeshadow Primer Potion in Fix, a limited-edition matte beige shade. A whopping 100 percent of purchase price will go to nonprofits that empower women, chosen by The Ultraviolet Edge.
Kérastase Aura Botanica
Any time you buy a product from this new coconut and argan oil-infused line, you’re helping to give a whole community of women a better way of life. That’s because the products are made with responsibly sourced ingredients like Coconut Oil from Samoa. To get it, Kérastase works with the NGO Women in Business Development, a cooperative of over 200 farmers that supply local women with equipment and the education to produce organic, cosmetic-grade coconut oil, and gives the women fair trade revenue for their work. The line also responsibly sources Moroccan argan oil, not only giving the local women job stability, but also helping to preserve the ecosystem of the argan forest. We like the Bain Micellaire, a moisturizing, shine-enhancing shampoo.
Purelogy and the National Ovarian Cancer Coalition
You usually walk out of your salon feeling good, but now you can walk with your salon and feel even better. Pureology haircare has recently partnered with the National Ovarian Cancer Coalition (NOCC). They have not only made a $100,000 monetary donation to the organization which promotes early detection, but they’re also sponsoring NOCC Run/Walks to Break the Silence on Ovarian Cancer® to raise awareness. Want to participate in a NOCC walk with your local Pureology salon, visit Pureology.com or Ovarian.org for a list of dates and locations.
Which charitable program will you support? Tell us in the comments.
About the Author:The daughter of a hairdresser, Krista Bennett DeMaio likes to say she has beauty in her blood. She has well over a decade of beauty editorial experience. The former magazine-editor-turned-freelance writer has covered all things beauty from anti-aging skincare to NYFW runway trends. Her work has appeared in national publications and websites including Women’s Health, Redbook, Shape, Dr. Oz The Good Life, bhg.com, and prevention.com. She lives in Greenlawn, New York with her husband and two interns, er, daughters.
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