Check out our selection of Youthful Makeup.
"Its good...Fair Buy...Then I got the normal to oily skin in Rich Tan Bronze Richie... Combining both foundations, my my skin looks and feels nice, youthful and gives me a nice color....This foundation was sent to me for testing purposes, even though the color was not my shade it was too warm and too dark for my skin tone I was able to use it on a friend and for mixing purposes I have others from the firms line I love this formula !"
Discover a poreless, matte foundation, perfect for normal to oily skin. Fit Me lightweight liquid foundation minimizes pores & matches your natural skin tone.
"Love it!!...Loved it!...I am a young looking 58, and never thought I could wear purple lipstick, but while shopping with my 16yr....I've been fighting with myself about buying a blue lipstick for a costume for a long time, so I was super thrilled when I saw the wicked lippies at a much better price than the stuff I'd been looking at."
Take a walk on the wicked side with our jewel-toned lippies available in 12 shimmering shades. Velvety smooth with a dazzling metallic finish - these richly pigmented lipsticks will leave your lips with the ultimate spellbinding look.
"Loved it!...good look...I might also purchase the matte spray for special events/photos, but I feel that the dewy one probably gives a more youthful appearance, suitable for everyday wear....I used the NYX primer, (which I think helped my skin look more even, and kept my make up on longer) But I used the setting spray in the morning, later that day I played sports, I was sweating and wiping my head."
Demand perfection! For that fresh makeup look that lasts, the Makeup Setting Spray - Matte is a gorgeous shine-free matte finish that is lightweight and comfortable while working hard to make sure your makeup stays put.
":) LOVE IT!!!...5 thumbs up!...It really does make your skin look more youthful....Although I changed my shade and yet it looks very bad on me I look like I do not know how to do makeup so I have s continued using this product."
Instant Age Rewind Eraser Treatment Makeup by Maybelline. Foundation with SPF, protects and tightens skin's elasticity while erasing fine lines and wrinkles.
"Good BUT...New Fave...Pair your foundation with a bronzer in the summertime for a youthful glow!...I love how my skin feels smooth & I seriously feel like I have nothing on my skin.It DID NOT make be breakout,MAJOR PLUS!I have oily skin so after 6 hours of wear,I had to blot my face which is not bad compared from others.Tested free 4rm Influenster."
SuperStay Better Skin Full Coverage Foundation by Maybelline. This long lasting medium to full coverage foundation helps improve skin texture for even smoother skin.
"Love it....I love it...I am very young looking for my age (39) but I do have some very fine lines of under my eyes and this foundation doesn't crease in them like some do!...I just bought this last night, I am fascinated with the color, and the coverage is amazing too, I do need to wear a primer though, since I did a peel and my skin is a bit dry, but I am in the beige- yellow- olive tone family, and it is hard trying to find a color to match me, this does the job, hopefully they make the powders too."
Customize your coverage like a pro with our Total Control Drop Foundation! Now available in six more shades to accommodate an even wider range of skin tones, this fan-favorite foundation provides sheer-to-full coverage and a soft matte finish. Use the included glass dropper to fine-tune this velvety-matte formula to your heart's desire. For beautiful application, prep your face with our new Total Control Drop Primer.
"LOVED IT!...Loved it...My skin felt youthful and glowed all day...that in turn gave me a lot of needed confidence...thank you!!...You are respnding to everyone but there seems to be no real reason for stopping the product, particularly as it had such a loyal following and appeared on many "must have" bloggers lists...."
Dream Fresh BB Cream Skin Perfector by Maybelline. 8-in-1 BB cream brightens, smoothes, hydrates & protects with SPF 30 for glowing, healthy, and dewy skin.
"Very nice....Love it...I am a young looking 51 year old woman....On a regular day, I usually use a BB cream or light foundation and this had more coverage than my current products, which I am very happy about as it perfected my skin wonderfully for a medium coverage product, I did not really NEED concealer or powder."
Dream Velvet Foundation by Maybelline. Hydrating Foundation that gives you a soft-Matte finish, leaving skin feeling fresh & soft like velvet.
"Great buy!...Pretty good...I have gotten many compliments on my more youthful appearance....I like that VERY much !...I sometimes wear it on it is own and people are amazed when I tell them I am wearing make up.covers, bags, pores, lines you name it, it covers it!"
Instant Age Rewind Eraser Dark Circles Concealer + Treatment by Maybelline. Erase the appearance of dark circles and fine lines for a more radiant eye area.
"My Love!...It's nice...It leaves your face looking refreshed with a youthful glow....I've been using Smashbox Photo Finish primer and after using this, I think I might throw it away (no offense to Smashbox, love their eye palette that I've)."
Inspired by honey’s golden glow, we developed a primer that neutralizes the appearance of discoloration and redness. Our innovative light reflective gold flecks create a luminous look that will help keep your skin looking radiant all day.
"Amazing product...Great Product...It makes my skin look very youthful and dewey also even and those are qualities that are important to me....The way my skin looks after I apply it's just a smooth even color and it doesn't look chalky after its on a minute like others look."
1. Reduces wrinkles 2. Firms Skin 3. Evens skin tone 4. Deeply hydrates 5. Protects This moisturizing formula with Pro-xylane™ Antioxidant Apricot, and tinted mineral pigments is specifically designed to combat the signs of aging to give five skin-perfecting benefits: reduces the look of wrinkles, firms skin, evens skin tone, deeply hydrates, and helps prevent sunburn. Now it's quick and easy to get a youthful-looking, more even-toned complexion! Results: Women agreed instantly.* 94% saw a healthier glow, 90% saw a more even skin tone, and 86% saw smoother skin. In 4 weeks, skin is significantly firmer with visibly less wrinkles. *In a consumer study
"love it...OMG I love it!...This makes me sad because my skin was so smooth and youthful and my make-up went on flawlessly after using the product....I am in LOVE with this primer it is litterally the BEST primer in the world and it works MAGIC with my face!"
Instant Age Rewind Primer Skin Transformer, Face Primer by Maybelline. Smoothes imperfections, lines, wrinkles & pores for makeup application and radiant skin.
"Highly recommend....im in love...I love the outcome, makes me feel youthful....No so lasting and shimmery as I expected but good combination of colors."
Where there's smoke there's fire. And our best-selling Smokey Shadow Palette truly turns up the heat. All of our favorite smokey shades are here allowing you to create an endless array of sexy smoldering looks with one simple palette. Easy to apply and blend these 6 pigment-packed powders are date night necessities.
"I've been noticing a subtle glow that I've been loving....So good!...Using the 'Born to Glow' before applying your makeup allows the skin to have a nice youthful glow leaving the skin looking healthy....Bought this a week ago and I am absolutely in love with it!"
Prep and brighten your complexion in just one simple step. Start off your routine with our Born to Glow Illuminating Primer, the next generation of our fan favorite Illuminator. This two-in-one primer ensures the smoothest makeup application while also delivering an exquisitely radiant finish.
"One of my favorites <3...I use the blur+illuminate 200 and it rocks!...This is the ONLY Primer I will ever use...It gives me the perfect base for use under my makeup and I can even wear it alone...Adds a more youthful look to my skin......It's also not greasy like other primers I've tried."
Browse blurring face primers for flawless makeup application. Perfect your skin with our illuminating, color-correcting, hydrating & pore-minimizing primers.
"My new lip love!...In love!...I will definitely buy this product and I definitely recommend it to people who are looking for a natural style and youthful makeup....I bought three of these at ULTA today and I absolutely love them."
Lavish your pout with extraordinary shine and a hint of brilliant color with our new Lip Lustre Glossy Lip Tint! Silky smooth with a lightweight finish, this revolutionary formula glides on a gloss and adjusts to a gorgeous tint that lasts. (Yep, it’s amazing.)
"In love...I love!...I found that I had to reapply the balm several times throughout the day in order to maintain the level of moisture to which I've grown accustomed, but I was impressed with how well these lipcolors stayed--they were still going strong after 8 hours of work, and that included lunch and coffee breaks!...Whenni first got my hands on this I was like oh no is one of those glossy sticky non last lip product I did apply it and I was so suprised, I had breakfest lunch dinner and oviosly sum ice cream I dribk water etc and the lipstick was still there on my lips like a tattoo... I was like whoa horsey!!"
Discover 24-hour long wear, double sided liquid lipstick by Maybelline. Pigmented, long-lasting lip color on one end & a moisturizing lip balm on the other.
"Love it!...I love!...I borrowed Copenhagen from a friend a few months back and decided to purchase for my birthday along with a Transylvania just because these colors are never at the stores and I love them sooo much they are so beautiful on darker skin colors...You can do a less-is-more look by putting color in the middle of the bottom lip and using your finger to coat the rest or use the wand to coat everything to get the true opaque color of each shade where you can truly see the difference between Tokyo and Istanbul."
Now available in twelve more statement-making shades, our velvety smooth Soft Matte Lip Cream delivers a burst of creamy color and sets to a stunning matte finish. Surprisingly durable, lightweight and delightfully creamy, it’s no wonder this sweetly scented formula is a fan favorite.
"LOVE !!...Me Fav!...I got the Bedtime Flirt shade just to give it a try but already have my eye on a couple more... My complexion and natural lip color make it challenging to get the right nude, but this one is just the perfect shade....Overall I can say that it's a great lipstick for everyday, it has great coverage, colors and price and I really can close my eyes to the stickieness and printing onto the cups because of that and put the mark 'good'."
Slip into something seductive with Lip Lingerie, our luxurious liquid lipstick with a plush, Matte finish. Available in the color-kissed hues you know and love—from cinnamon pink and chocolate brown, to warm mahogany red and classic nude beige—plus, 12 brand-new nudes! Each sultry shade will coat the curves of your lips with irresistibly creamy color.
"The best...Love love...i'm in love with this color and this texture, it's very very veryyyyyyyy gorgeous color, payoff on my lips great and what about the texture, it's just incredible good, it doesn't dry your lips, and lasted all day...I'm accustomed to wearing the matte lipsticks and lip creams, so it was a bit of a shock that the Liquid Suedes apply as more of a liquid... It felt more "wet" (if that makes sense), and it glided well on my lips."
Doll up your lips in plush and vibrant color! Our Liquid Suede Cream Lipstick glides on and sets into a striking matte finish. Now available in 12 more velvety-soft shades, this waterproof lippie creates a positively polished look with every swipe.
"Best ever !"