Marisa Petrarca Sep 29, 2017

Surprise – 'It's-a Me, Mario!'


There are many collabs that have impacted our lives, namely Maybelline x Makeup Shayla and L’Oreal x Balmain in recent months. But now a new collab has been launched that changes the game, especially for all 90s lovers. Enter: Shu X Super Mario Bros 2017 Holiday Collection.

The collection features Mario-themed versions of the brand’s most beloved products, including the eyelash curler (it has a “Super Star” charm attached!), cleansing oils and brand-new cosmetics – like blush and tinted lip balm. And if you’re deeply committed to this groundbreaking collab, you can even score the ultimate limited edition Adventure Makeup Box, decorated with a bunch of cool, pixelated Mario’s.

You can officially get your hands on all of the Mario-inspired beauty goodies starting on October 1. But in the meantime, we advise you to devise a plan of attack to make sure you get your favorites before the line sells out. Ahead, discover five products that deserve a rightful place on your list.


Tint in Balm, $30


Give your lips hydration and color with these two different shades: a pinkish-red called Fire Flower and deep berry called Underground Adventure.


Rogue Unlimited Sheer Shine, $30


If you’re looking for more hydration and just a touch of color, these sheer balms are the thing. Try them all in pink, dusty rose, bright red and peach.


Invincible Superstar Premium Curler, $21


Shu Uemura’s cult-favorite eyelash curler just got the cutest upgrade.


Ultime8 Sublime Beauty Cleansing Oil, $43 (150 ml) /$91 ($450 ml)


Up your makeup removing game with this limited-edition cleansing oil – it can take off even your most stubborn, waterproof makeup.


Peach’s Favorite Premium Brush Set, $69


Just when we thought these brushes couldn’t get any better, we discovered that they come in a case decorated with superstars.


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About the Author:Marisa is an assistant beauty editor at where she's responsible for creating content that inspires, informs and influences readers. She's obsessed with trying new beauty products, hoards a crazy amount of lipstick and her second love (besides makeup) is food. Her work has also appeared in Domino Magazine, StyleCaster, Guest of a Guest and Jeannine Morris Media.

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