Sephora Newness Alert! IT Cosmetics Bye Bye Breakout Has Arrived

By: Marisa Petrarca | by L'Oréal

Logging onto Sephora at the start of a new week is an easy way to make us happy. The “New Arrivals” section is a place we shamelessly study to find out what we actually need versus what we want: which is obviously everything. Out of all of today’s new arrivals we’re currently fawning over, IT Cosmetics Bye Bye Breakout is one that stands out among the rest because it can give you something your traditional concealers can’t: acne treatment and full coverage.

If you know IT Cosmetics, you’re probably aware that one of the brand’s missions is to ensure that wearers see real results, like the cult-fave, color-correcting CC+ Cream, volumizing Superhero mascara and waterproof, full-coverage concealer. IT Cosmetics Bye Bye Breakout is one of their latest innovative additions. Their treatment concealer is a formula that’s both a drying lotion and a full-coverage concealer in one. If you have oily or acne-prone skin, the product is meant to be used over your breakout, followed by the brand’s CC Cream or your go-to foundation. It’s important to note that the product isn’t intended to replace your favorite concealer, rather, it’s formulated specially for acne coverage.

And if you don’t have acne-prone skin, but do have an occasional breakout (hello, stress pimple), this product is great to have on hand for when you need a simple, effective way to conceal and treat — fast. IT Cosmetics Bye Bye Breakout Full-Coverage Concealer is currently available at Sephora for $28.

Hero Image Courtesy IT Cosmetics

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