The Dos and Don’ts of Caring for Newly-Dyed Blonde Hair

November 30, 2021
Caitlyn Martyn
By: Caitlyn Martyn | by L'Oréal
how to care for blonde hair if youre new to it

If you recently took the plunge and dyed your hair blonde, we commend you on the bold change up. After the first few hours of admiring your brand new hue, you may begin to wonder how you’re going to maintain the blonde hair color at home and which products you’ll need to get the job done. To break down everything you need to know as a first-time blonde, we tapped Redken Brand Ambassador Ryan Pearl and pro hairstylist Nikki Lee. Find their tips, ahead.  

Do’s and Don’ts of Caring for Newly-Bleached Blonde Hair 

Do Wait Before Washing

According to Pearl, the best thing to do post-salon is to wait 48 hours after the service before doing anything to your hair. When it’s time to wash, rinse your hair with cold water and a shampoo and conditioner created for color-treated hair, like the Redken Acidic Bonding Concentrate Shampoo and Conditioner. This sulfate-free duo deeply conditions and repairs damaged color-treated hair. 

redken acidic concentrate shampoo

Do Neutralize Brassiness

Sometimes blonde hair turns brassy after exposure to build up, sun and excessive use of hot tools. So, every few weeks, you can neutralize unwanted orange pigment by using purple shampoo,  a formula created to keep blonde hair looking fresh in between appointments, we love the MATRIX Total Results So Silver Shampoo for this. Massage it through your hair from root to tip and let it sit in your hair for a few minutes. Rinse it out after no more than fifteen minutes — any longer than that can lead to over-toning (which can make your hair color look dull). 

Don’t Wash Everyday

“Know that the less you wash, the better,” Lee says. “Make dry shampoo, like the Garnier Fructis Style Texturizing Invisible Dry Shampoo in Beach Tonic, your new best friend.”

Do Use Deep Conditioning Products

“Blonde is a high-maintenance color, so it’s important to make sure you're using quality products that are hydrating,” says Lee. When it comes to deep conditioning treatments, we can’t rave about the Color & Co. Color Gloss Conditioner Cool Down enough. The ultra-hydrating toning treatment refreshes hair color and revives vibrancy in one easy step. If you’re looking for a hydrating oil, try the Olaplex No. 7 Bonding Oil to repair, strengthen and hydrate your freshly-dyed blonde hair without leaving behind a greasy finish. 

Don’t Forget Hair Masks

“Masks, when used as your conditioner every time you wash, will help bring moisture back into your hair,” Lee says. We love the Kérastase Blond Absolu Purple Hair Masque for its ability to deeply nourish each hair fiber and illuminate cool blonde color. 

Do Avoid Heat Styling 

According to Lee, air drying your hair instead of drying it with a blowdryer will help keep it as healthy as possible. If you decide to heat style, Pearl recommends using a heat protectant, like the L’Oréal Paris Elvive Dream Lengths Heat Slayer Pre-Iron Spray, to protect the hair’s natural oils as well as the color. 

Photography: Chaunte Vaughn, Associate Creative Director: Melissa San Vicente-Landestoy, Art Director: Hannah Packer, Associate Creative Producer: Becca Solovay, Associate Content Director: Sarah Ferguson, Makeup Artist: Jonet Williamson, Hair Stylist: Akihisa Yamaguchi, Prop Stylist: Chelsea Finkel, Wardrobe Stylist: Alexis Badiyi, Digital Tech: Paul Yem, Photo Assistant: Sam Kang, Model: Shayne

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