3 Ways to Contour With Blush

October 25, 2021
Mary Honkus
By: Mary Honkus | Makeup.com by L'Oréal
3 Ways to Contour With Blush

Blush is such a versatile makeup product. Not only can the right shade enhance your complexion, but it can also completely change the appearance of your face shape depending on where you apply it. Whether you want to achieve a youthful or a sculpted look, professional makeup artist Jonet Williamson has tips for the best blush placements that will accentuate your features. Find her easy-to-follow tricks, below. 

For Fuller Cheeks... 

It feels like most makeup looks nowadays are more geared towards creating a lifted, sculpted look. But if you want a softer, youthful look or want to make your cheeks look fuller, take a fluffy blush brush and gently apply a powder blush, like the Valentino Beauty Eye2Cheek Blush, directly on the apples of your cheeks. 


Editor tip: It’s easy to go overboard with blush, so start with less. If you want more pigment, you can slowly build up the color, but it’s difficult to remove once it’s applied without messing up the rest of your makeup. 


How to Use Blush to Change Your Face Shape

For a Sculpted, Angular Look...

If you have a round face and want to sculpt out your cheekbones, Williamson recommends: “add blush to the orbital bone and away from the apples to lift the face. This will make your face look more angular and less round.”


3 Ways to Contour With Blush

For a Less Square Appearance... 

If you have a square face, you can soften out the sharp contours by applying blush to the apples of your cheeks and blending it upwards. “Let the blush hug the contours of your face to soften the angles,” says Williamson. Try this technique with a liquid blush, like the Maybelline New York Cheek Heat Gel-Cream Blush, because it’s super blendable.
Photography: Chaunte Vaughn,  Associate Creative Director: Melissa San Vicente-Landestoy, Art Director: Hannah Packer, Associate Director, Creative Production: Alex Friedlander, Associate Creative Producer: Becca Solovay, Associate Content Director: Sarah Ferguson, Makeup Artist: Jonet Williamson, Hair Stylist: Akihisa Yamaguchi, Wardrobe Stylist: Dominick Barcelona, Digital Tech: Erik Dalzen, Photo Assistant: Matt Licari, Model: Han Nah Shin

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