The Best Colored Eyeliner for Your Skin Tone, According to Beauty Editors

November 17, 2020
Marisa Petrarca
By: Marisa Petrarca | by L'Oréal
The Best Colored Eyeliner for Your Skin Tone, According to Beauty Editors

We love a colorful makeup moment. Bring on graphic eye makeup, brightly-colored mascara and our latest obsession, colorful eyeliner. While you truly can’t go wrong with any color of the rainbow, there are certain shades that might complement your skin tone better than others. Here, five beauty editors are sharing their top colored eyeliner picks for their skin and explaining how they wear them. 


Although I don’t wear tons of makeup, I love to take it to the next level with my eyeliner. I’m inspired by all of the geometric lines and shapes I see all over the ’gram and wanted to add that into my colorful eyeliner look. I decided to create this floating double wing look using the NYX Vivid Brights Eyeliner in Vivid Escape, and followed my natural eye shape to create a fun but wearable look. Bright green isn’t a shade I’d typically go for with my golden undertones and brown skin, but the soft, almost-pastel shade is a match made in colored-eyeliner heaven (if such a place exists).

person wearing green eyeliner


Blue is a color that’s often out of my comfort zone — which is exactly why I went for it. I decided that this cool, bright cobalt color would really pop against my warm olive skin tone. I used the Suva Beauty Hydra Liner in Blue Steel, and I really love how it turned out. I opted to apply this the same way I would my normal black cat eye, starting from the inner corner and winging it out sharply on each side. The cool, icy color offered contrast to my complexion and offset my hazel-brown eyes really nicely. It goes to show that sometimes the best way to bring out your warm skin tone is to play up a complete opposite shade, and I think I’m willing to definitely try it again soon (wild, right?).

person wearing blue eyeliner


It was Rihanna who inspired me to try white eyeliner. I’ve always worn a sharp graphic liner, but wasn’t sure how the look would translate in white. I chose the Stila Stay All Day Waterproof Liquid Eye Liner in Snow to test the look. The white liner is striking against my medium, caramel skin tone, and I got compliments on the look the entire day that I had it on. The moral of this story? Don’t be afraid to try new makeup looks (oh, and when in doubt, do as Rihanna would).

person wearing white eyeliner


If I’m being perfectly honest, I fear colored eyeliner and even most colored eyeshadows. I’ve just never found a shade that looks really good on my skin. I have light skin with warm undertones, so I’ve found that when it comes to bold shades, I tend to opt for earthy shades — like dark green, and in this case, a rusty red. After swatching a handful of liners on my skin, I was drawn to L'Oréal Paris Makeup Matte Signature Liquid Dip Eyeliner in Burgundy. I drew on a cat eye, curled my lashes, swiped on some mascara and couldn’t help but wonder why I’d never tried this color before.

person wearing red eyeliner


While I rock a black wing on a very rare basis, I’ve never considered trying a more vibrant shade until now. Purple seemed like the best choice to complement my brown eyes and the yellow undertones in my complexion. Using NYX Professional Makeup Vivid Brights Liner in Vivid Violet, I drew on a modest wing and hoped for the best. The final result? I was surprised by how wearable the bright color was. It was subtle enough that from afar it looked like regular eyeliner, but up close it looked very cool and playful.

person wearing purple eyeliner
Photo: Chaunte Vaughn

Read more

Back to top