How to Master a Daytime Red Lip

December 02, 2020
Alanna Martine Kilkeary
By: Alanna Martine Kilkeary | by L'Oréal
How to Wear Red Lipstick During the Day Like a Pro
Whether it’s glitzy cocktail attire or an LBD, ruby red lips seem to work for any nighttime ensemble. We hate the idea, however, of limiting something so stunning as red lipstick to nighttime activities because, in truth, it’s good for any time of day and any event — even those work-from-home days. Check out our best tips on how to wear red lipstick during the day time and get ready for all the Zoom compliments to roll in.

It All Starts With the Undertones

Undertones are key when picking a red lip color. If you are cooler — which means you have pink, red or blue undertones — the perfect red for you will lean towards the blue end of the spectrum. Think deep cranberry, cherry or burgundy shades such as the Maybelline New York Color Sensational Lipstick in Red Revival. But if you’re warmer and have yellow or golden undertones in your skin, opt for reds on the orange spectrum like salmon, coral, burnt sienna or auburn. We love the L’Oréal Paris Colour Riche Satin Lipstick in Blazing Lava.

Don’t Worry About Your Hair or Eye Color

It’s tempting to use eye or hair color to pick a red, but it’s best to figure out your undertones from your skin and go from there. Just because you have blue eyes doesn’t mean you are cool, and just because you have brown eyes doesn’t mean you are warm. And remember — not everyone is warm or cool — many people are neutral and can wear any shade on the spectrum they like. When in doubt, stick to true reds in the middle of the spectrum. Clear true reds are easy to spot next to their orange and blue cousins, so go for the middle.

Don’t Be Boxed in by One Texture

With metallized satins and glossy mattes, it’s easy to get overwhelmed by the number of lipstick finishes available these days. But don’t feel like you need to stick to a simple stain to go red. Instead, get playful — the more fun you have with your makeup, the more confident you’ll feel. Try a statement-making matte, like the Lancôme L’Absolue Rouge Intimatte Lipstick or a matte lipstick that also offers a bit of glow, like the YSL Beauty Rouge Pur Couture The Slim Glow Matte Lipstick.

Prep Lips With Some TLC

A red lip calls for an even surface, even if you’re looking for barely there, stained color. And in order to make sure you can pull it off, you’re going to need to prep by exfoliating with a scrub like the NYX Cosmetics #ThisIsEverything Lip Scrub and then moisturizing with a hydrating balm, like the Kiehl’s Butterstick Lip Treatment in Untinted.

Line Like a Champ

Using a flesh- or clear-hued lip liner, like the Urban Decay 24/7 Lip Liner, trace around your lips to prevent lipstick from feathering or smudging. Use delicate strokes while ensuring you stay close or within your natural lip line.

Blot Between Layers to Maximize Staying Power

After tapping or swiping on that first layer of lipstick, use a fluffy powder brush to dust a bit of setting powder like the IT Cosmetics Bye Bye Pores Poreless Finish Airbrush Powder onto lips, then let dry. You can also use blotting papers in between coats as well. Both techniques help set each layer of lipstick before your final coat.

Keep the Rest of Your Makeup Simple

Keeping everything else very minimal will not only make your pout pop but also brighten your face and open up your eyes. A hint of concealer, blush and a subtle application of highlighter goes a long way. 

Opt for the Monochromatic Look

Red can be a tricky color to pull off but sometimes works best when it’s used on lids, lips and cheeks. To that effect, go back to your skin’s undertone to find a red. L’Oréal Paris Celebrity Makeup Artist Sir John likes using L’Oréal Paris Infallible Pro-Matte Glosses to get the look. 

Or, Try a Lip Tint

If you’re nervous about the whole red lip thing entirely, we suggest trying a lip tint or stain, which leaves a just barely there hint of color, like the IT Cosmetics Pillow Lips Solid Serum Gloss.

When in Doubt, Act Confident

The key to wearing any type of statement lip color is confidence. If you are uncomfortable or unsure about your makeup (or self), it shows. So, when you’re wearing that ruby red lip color, make sure to pair with a smile and lift that head high. 
Photo: Chaunte Vaughn

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