8 Brow Products for Beginners That We’re Obsessed With

September 23, 2020
Samantha Holender
By: Samantha Holender | Makeup.com by L'Oréal
7 Beginner-Friendly Brow Products We’re Obsessed With
A perfectly plucked and fluffed brow is a makeup must — no question. Whether you’re in the mood to rock a trendy arch-free brow or aiming for just a slightly sleeker version of your natural shape, choosing the right brow product can make or break your look. If you’re new to filling in your brows, the makeup aisle can be a tad overwhelming. To ease you into the life-changing world of eyebrow products, we’ve rounded up a handful of pens, gels and pencils that are pretty much foolproof. So, without further ado, hop aboard the eyebrow-bandwagon and find our eight favorite brow products for beginners (and experts alike!) below.
maybelline new york brow extensions
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Maybelline New York Brow Extensions Eyebrow Pomade Crayon

If building shape is your goal, try this pomade crayon from Maybelline. It gives off a defined, thick finish and all you have to do is fill in your brows with short, upward strokes. Our favorite part is that it comes in six versatile shades.


l'oreal paris micro ink brow pen
2 / 8

L’Oréal Paris Micro Ink Brow Stylist Pen

Struggling with sparse brows? Let this L’Oréal Paris Micro Ink Pen become your BFF. It’s simple to use thanks to its tiny precision tip, and it looks incredibly natural after application. We also love that it’s super longwearing and waterproof, meaning it won’t budge.
it cosmetics brow power
3 / 8

IT Cosmetics Brow Power Filler Eyebrow Gel

This easy-to-use gel is a must-try if you want to tame brow hairs. Simply swipe the micro-flocked paddle along your brows for a waterproof, tinted finish that offers up to 16 hours of wear. This one is like having brow lamination at your fingertips.


nyx fill n fluff brow pomade
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NYX Professional Makeup Fill & Fluff Eyebrow Pomade Pencil 

Want a perfectly blended boy brow? Scoop up the Fill & Fluff Eyebrow Pomade Pencil. This two-in-one pencil lets you create ultra-fine strokes to help fill in and define your brow shape with one end and buff and blend with the other end. It works with any brow shape and ensures your arch stays put all day. It comes in eight shades, too, so you’ll be able to find your perfect match.
urban decay brow blade
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Urban Decay Brow Blade

If you’re still deciding whether a pomade or ink is best for you, try this dual-ended formula. Available in nine shades, it has a pomade on one side to help you shape your brows and an ink tip on the other to help you replicate tiny, fine hairs.


milk makeup brow gel
6 / 8

MILK Makeup Kush Fiber Brow Gel 

The brush on this tinted gel is made up of heart-shaped fibers that deposit product on your brows for a fuller, denser appearance. The bristles disperse even and flake-free color, so you won’t end up with brows  that look too bold or done-up.


glossier boy brow
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Glossier Boy Brow Grooming Pomade in Clear 

Glossier Boy Brow is a no-brainer if you want to look super natural. If the rest of your makeup is pretty low-key, this is the perfect option. The clear gel will give your brows a little extra definition, so you still look like yourself. That being said, we also love this option as finishing touch on top of a brow pencil. It keeps everything in place without the stiffness and conditions your brows at the same time.


lime crime brow pen
8 / 8

Lime Crime Bushy Brow Pen 

If you fell into the pencil-thin brow trend of the early 2000s, Lime Crime has got your back. Its Bushy Brow Pen comes in five shades and has a super-fine tip that lets you flick — and plump up — your brows for a fuller appearance. It may take a try or two, but once you master the flick of your wrist, you’ll have enviably thick and precise bushy brows. The narrow stokes ensure that you’re left with a natural, blended and feathery feel rather than a harsh arch.


Photo Credit: Chaunte Vaughn

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