If You Love IT Cosmetics' Makeup, You’re Going to Want to Try the Brand’s Line of Complexion-Perfecting Serums

July 20, 2021
Mary Honkus
By: Mary Honkus | Makeup.com by L'Oréal
it cosmetics bye bye serums

IT Cosmetics is taking its skincare game to a whole new level with the launch of the new Bye Bye Serums collection. Years in the making, the line features four clinically-tested Concentrated Derma Serums — Bye Bye Dark Spots, Bye Bye Lines, Bye Bye Dullness and Bye Bye Pores — that address specific skin concerns when used alone, but turn into powerhouse, multi-functional serums when paired with one another. With the help of dermatologists’ expertise, each of the serums contain high percentages of active ingredients proven to drive visible results, yet are still suitable for all skin types (even the most sensitive skin). Ahead, we break down the benefits of each serum in the Bye Bye collection and explain how to pair them to achieve the skin of your dreams.  

IT Cosmetics Bye Bye Dark Spots Serum

If you’re struggling with any form of discoloration including melasma and acne scars, try this serum that is formulated with 4% niacinamide to help visibly reduce dark spots and 1% ethyl vitamin C to improve skin clarity.

it cosmetics bye bye dark spots serum

IT Cosmetics Bye Bye Lines Serum

Plump and smooth your complexion in as little as two weeks with this serum. It contains 1.5% hyaluronic acid to act as a hydration magnet to soften out fine lines, while a blend of peptides and vitamin B5 leave skin feeling supple.

it cosmetics bye bye lines serum

IT Cosmetics Bye Bye Dullness Serum

Pure vitamin C is the star ingredient in this brightening serum. The vegan formula, which also includes vitamin E to intensely nourish and hydrate the skin, works to smooth texture, boost radiance and protect against free radical damage.

it cosmetics bye bye dullness serum

IT Cosmetics Bye Bye Pores Serum

This serum gently exfoliates the skin with 10% glycolic acid that accelerates cell turnover to refine texture, minimize the appearance of pores and subtly brighten the skin. Hyaluronic acid in the formula ensures moisture retention for a supple complexion.

it cosmetics bye bye pores serum

How to Pair the Serums

Though the serums are effective on their own, they can be paired in five different ways to improve a multitude of skin concerns. For a complete guide on how to layer the serums and the benefits of doing so, keep reading.

For an Even Skin Tone

When you pair vitamin C with niacinamide, you get a powerful concoction to fight signs of aging. Together they can help reduce the appearance of fine lines and brighten the skin. If you want to even out your skin tone, use two pumps of the Bye Bye Dullness Serum followed by four to five drops of the Bye Bye Dark Spots Serum in the morning.

For Silky Smooth Skin

Mixing hyaluronic acid with glycolic acid can help boost collagen production which in turn can result in smoother skin. For a silky complexion, apply two to three drops of the Bye Bye Lines Serum then layer four to five drops of the Bye Bye Pores Serum over top at night.

For Intense Hydration

Because both hyaluronic acid and niacinamide are water-based ingredients, they’re especially great for those who suffer from dry skin. To intensely hydrate and plump your skin, start with four to five drops of the Bye Bye Dark Spots serum then apply two to three drops of the Bye Bye Lines Serum.

For Revitalized Skin Texture

To reap the benefits of vitamin C and glycolic acid, it’s important not to layer them, but rather incorporate the ingredients into your routine at different times of the day. Use two pumps of the Bye Bye Dullness Serum in the morning, then apply four to five drops of the Bye Bye Pores Serum before you go to sleep to revitalize your skin’s texture. 

For a Refreshed Complexion

Slough away dead skin cells with glycolic acid and gently brighten dark spots with niacinamide. To do so, dab four to five drops of the Bye Bye Dark Spots Serum all over the face then layer four to five  drops of the Bye Bye Pores Serum before bed for a refreshed complexion.


Photography: Chaunte Vaughn, Art Direction: Hannah Packer, Associate Creative Producer: Becca Solovay

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