We Found the Perfect Pink Eyeshadow for Your Skin Tone

October 24, 2022
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By: Makeup.com | Makeup.com by L'Oréal
Urban Decay 24/7 Shadow in Floored and NYX Professional Makeup Ultimate Glow Shots in Raspberry Red
If our whole team scrolled through our Instagram feeds right now, we’d likely all come across a super-pigmented eye makeup look, be it from a friend, makeup artist or a beauty influencer. After all, bold colors are trending right now, which means it’s the perfect time to try your hand at a Makeup.com favorite: pink eyeshadow

If you’re hesitant to try the trend or don’t know what shade of pink to reach for, 
we recommend finding one that complements your skin tone. That sounds complicated, but it’s actually rather straightforward. “Your skin’s undertone is what will determine what eyeshadow colors are best for you,” says celebrity makeup artist Allison Kaye. “Cool skin will have pink or blue undertones while warm skin will appear golden, yellow or peach.”

Her recs? Cool undertones should choose ‘blue’ types of pink like baby pink, mauve, fuchsia, magenta and plum tones, whereas warm tones should choose “golden” types of pink like peach, apricot, rose gold, salmon and coral.

If neither of those sounds like you, then you likely have a neutral undertone. That means “you can experiment with all eyeshadow colors and pick your preference on what you like best,” says Kaye.

Of course, no beauty rule states you *have* to follow the aforementioned rules (you should and can wear whatever makes you feel most confident!), but it’s recommended if you want to find the best shade of pink to complement your skin tone. Ahead, we share some of our favorite eyeshadow picks to guide your search.

Fair Skin Tones

Fair skin often has cool tones, which is why we’re drawn to the Giorgio Armani Eye Tint Liquid Eyeshadow in Rose Gold, a soft shade of baby pink containing subtle shimmer. Have a neutral undertone? Try your hand at the Shu Uemura Eye Palette Spring/Summer 2022, containing a mix of pretty warm and cool shades of pink.

Giorgio Armani Eye Tint Liquid Eyeshadow in Rose Gold

Light Skin Tones

For cool-toned light skin, we’re fans of the Maybelline New York Color Tattoo Cream Eyeshadow Pot in the lovely baby pink shade named “Socialite.” For warm-toned light skin, we highly recommend coveting the Maybelline New York Blushed Nudes Eyeshadow Palette.

Medium and Olive Skin Tones

A vivid hue like the warm-toned Urban Decay 24/7 Shadow in Floored will look so pretty on medium and olive tones. Cooler tones will fall equally as in love with the shade “Bad Seed.”

Urban Decay 24/7 Shadow in Floored

Dark Skin Tones

The NYX Professional Makeup Ultimate Glow Shots is one of our favorite products for darker skin tones because of its bold pigment. For those with a deep complexion and warm tones, we recommend the “Raspberry Red” hue. For cool tones, we recommend trying “Grapefruit.”

NYX Professional Makeup Ultimate Glow Shots
Visual Designer: Juliana Campisi

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