8 New Beauty Launches That Will Be All the Rage in 2023January 20, 2023
A new year means new beauty launches to look forward to, and brands are already putting their best foot forward with some very exciting 2023 makeup releases. From a tinted lash primer that will set your lashes up for success to a concealer that offers 24 hours of coverage, get ahead of the makeup products and trends to come this year with these new beauty launches that are already making 2023 one to remember.
Lifted lashes will be everywhere in 2023, and if you don’t want to head to the salon for a lash lift, this mascara is just as good. The double-hooked brush will lift and separate your lashes for lift and volume, and it offers up to 36-hour wear
While regular primers can often leave your lashes with a crunchy feel and white base, this tinted primer cares for your lashes while also lengthening and thickening them, and it can even pull double duty: apply it before your mascara to prime your lashes, or where the primer on its on for a more natural look.
Waterproof mascaras and cream eyeshadows have all-day (and even all-night) staying power, but sometimes it can be hard to remove these products when you’re ready to go to sleep. This eye makeup remover is formulated with jojoba oil, almond oil and French rose water, to gently remove even the most stubborn eye makeup, and it’s suitable for all skin types, including sensitive skin.
This longwear vegan gel nail polish gives you all of the benefits of a gel manicure in half the time, with no UV lamp needed. When you’re ready to switch your nail color, you can easily remove the polish with your favorite nail polish remover, and there’s no harsh soaking or scrubbing required. We love all the shades in the brand’s bohemian fashion-inspired collection — especially this muted purple, Tassel Free.
Get the look of laminated brows in just one step with this product — just grab the spoolie to brush and style your eyebrows in place for all-day hold. The cult-classic brow glue is now available in six shades, which includes the famous clear shade that dries down totally transparent if you don’t want any extra pigment.
If you’re tired of toting multiple makeup brushes and face products around, say hello to this concealer that will reshape your 2023 beauty routine. It can cover everything from dark circles, acne scars and redness, and the dual-ended applicator means you can quickly apply and blend the concealer.
Finding the right nude lip can sometimes be a pain, but this lipstick will ensure your search is over. The new nude shades are perfect for a variety of skin tones and shades, and since the lipstick contains hydrating oils, you won’t have to worry about the dryness that comes with some lip products.
This foundation is a full coverage and waterproof option for your beauty routine, and it won’t transfer or fade throughout the day. It also has a lightweight feel and luminous matte finish, so your skin won’t look dull or flat. And that’s even before mentioning the hyaluronic acid and SPF 30 included in the formula.