Beauty Q&A: Does This TikTok Blush Trend Really Work?

June 14, 2021
Alanna Martine Kilkeary
By: Alanna Martine Kilkeary | Makeup.com by L'Oréal
tik tok blush trend
There are a lot of useful TikTok beauty trends out there — from powder foundation tricks to self-tanning tips. Some, however, raise our collective (and well-groomed) eyebrows, like a certain blush hack that involves applying blush all over the face and layering foundation on top for a dewy,  radiant and flushed finish. To get to the bottom of whether this blush trick actually works, we tapped makeup artist Kasey Spickard for his thoughts.

So, Does This Tiktok Blush Trend Really Work?

“Here’s the thing, it does work,” says Spickard “Should you do it? No.” Although it’s an eye-catching and entertaining video, he doesn’t recommend incorporating it into your everyday makeup routine. “This trend is using the concept of adding deep contours and bright highlights under the makeup for definition, however, you’re going to end up going through a lot more product than if you did a standard base and buffed in cream blush later,” he explains.


Spickard also notes that  some formulas are simply not meant to be applied all over the face. “I see folks packing liquid lipsticks all over their face and layering foundation on top, which is a total recipe for a breakout,” he says. “These products are not designed to be used that way, and can risk causing skin irritation and breakouts.” 


The Right Way to Apply Cream Blush for a Flushed Finish

Spickard much prefers to keep it simple when applying cream blush — and guess what? The same, flushed and radiant finish is possible his way, too. “My favorite method is to start by warming up the cream blush on the back of my hand and using my middle and ring fingers to buff it out onto the cheeks, cheekbones, temples and nose bridge,” he says. We love the NYX Professional Makeup Bare With Me Luminous Cheek Serum for this. Complete the look by setting the cream formula with a powder blush using a fluffy brush (his favorite is the IT Cosmetics Heavenly Luxe Flat Top Buffing Foundation Brush).

 
nyx professional makeup luminous blush serum, it cosmetics brush
Visual Designer: Hannah Packer

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