Beauty Q&A: What Is a Tinted Serum?

June 10, 2021
Alanna Martine Kilkeary
By: Alanna Martine Kilkeary | Makeup.com by L'Oréal
what is a tinted serum
There are lots of lightweight foundation alternatives to get your hands on for summer, including tinted moisturizers, BB and CC creams. One you may haven’t tried yet is a tinted serum — a skincare and makeup hybrid that provides coverage and skin benefits. Read on to learn more about what a tinted serum is, how to incorporate one into your routine and why it’s sure to become your new favorite face makeup product for summer.

What Is a Tinted Serum?

A tinted serum is exactly what its name suggests: a tinted skincare formula that has the benefits of a serum with the coverage of a lightweight foundation. These hybrid formulas contain all different types of skincare ingredients, from hyaluronic acid to antioxidants.


Who Should Use a Tinted Serum?

All skin types can benefit from incorporating a tinted serum into their routine, but tinted serums are especially suitable for anyone looking for a complexion boost or makeup minimalists who want to swap out their foundation for a lighter formula in the summer. 

How to Incorporate a Tinted Serum Into Your Routine

Adding a tinted serum into your regimen is easy. After applying  your SPF of choice, add a makeup primer if you choose and then reach for your tinted serum. We love the NYX Professional Makeup Bare With Me Luminous Tinted Skin Serum with tremella mushroom if you’re looking to brighten and even out your skin tone, or the L’Oréal Paris True Match Tinted Serum with 1% pure hyaluronic acid for extra hydration. Tinted serums are best applied with your fingers, and a little product goes a long way. Blend it out all over the face, then apply a concealer on any areas you need extra coverage on. For staying power, set it with a loose powder, like the Urban Decay All Nighter Softening Loose Setting Powder.

what is a tinted serum
Photography: Chaunte Vaughn, Design: Hannah Packer

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