The Biggest Hair Trends of 2020 Are Here

March 11, 2020
Jessica Harrington
By: Jessica Harrington | by L'Oréal

Now that 2020 is well underway and you’ve had time to make — and then get realistic — about your New Year’s resolutions (no shame, we’re in the same boat), we want to encourage you to focus your sights on a much more attainable goal: picking your first hairstyle of the decade. 

Whether you’ve been itching for a fresh chop, want to step completely outside of your comfort zone with your color choice or just want to revamp your signature look, Matrix celebrity colorist, George Papanikolas, is giving us an inside peek at the biggest hair trends of 2020, ahead. 

2020 Hair Trend #1: Rough-Cut Bobs
Say goodbye to the lob and hello to rough-cut bobs in 2020. “Instead of clean lines, we will see jagged edges with a roughed-up texture on this classic cut,” says Papanikolas. If you already have a bob, make an appointment to give your style an upgrade for the new year with a choppier cut. Think of Kaia Gerber, Hailey Bieber and Julianne Hough as inspiration.
2020 Hair Trend #2: Rich Auburn Hair Colors
If you’ve ever been on the fence about dyeing your hair auburn, now is the time to do it. “The best versions of auburn hair have a deep mahogany base color with cinnamon accents,” explains Papanikolas.

2020 Hair Trend #3: High-Contrast Color With a Twist
When it comes to carefully selecting your base color and highlight colors, Papanikolas recommends going for contrast. “What makes this look modern is keeping the highlights soft and delicate at the root area and gradually getting thicker and heavier toward the mid-lengths and ends,” he says.

2020 Hair Trend #4: Cool Browns
While rich colors are in for auburns, cool tones are in for brunettes. “For brunettes wanting cool tones, you will want to lift the hair past orange and then use an ash-based toner to give a cool brown finish,” says Papanikolas. Just make sure you visit your salon to get it done. “To maintain the look at home, use a green-based shampoo which neutralizes red tones on dark hair.”

Hair Trend #5: Chunky Highlights
Big, curly hair is in for 2020, especially big curly hair with chunky highlights. “Chunky highlights are making a big splash this year.” Think balayage but dialing it up a notch, he says. “Chunky highlights make a look fun and playful.” Just be careful to blend the color seamlessly, he warns. “Adding a shadow root keeps this looking modern without a harsh line.” 

Hair Trend #6: Honey Blondes
Warm, honey tones will be dominating the blonde hair color scene. “To get these ideal shades, lift the base one shade after your highlights to illuminate the color and give a soft, golden finish.” And remember to always maintain the look with a violet-based shampoo like the Matrix Total Results So Silver Purple Shampoo for Blonde and Silver Hair.

Photo: Instagram/@sadiejcre8s

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