Our Favorite Black Makeup Artists to Follow on Instagram

September 22, 2020
Genesis Rivas
By: Genesis Rivas | Makeup.com by L'Oréal
While I’ll follow any talented makeup artist on the ‘gram, as someone who identifies as a woman of color, I get so excited when I find one who looks like me and also happens to offer great beauty advice, product recommendations and makeup inspiration. Here, I’m highlighting some of my favorite Black makeup artists to follow on Instagram. From up-and-coming artists to celebrity-approved pros, here are seven Black makeup artists to follow right now.


If you frequent Makeup.com, you’ve likely seen Jonet’s work and face in many makeup tutorials. She can make any idea come to life effortlessly. Scroll through her feed for a mix of everyday looks, colorful yet approachable eye designs and some fun makeup tutorials. 


If you’re a beauty lover, you likely already know about Sir John. He’s a celebrity makeup artist who has worked with some of the biggest names in the music and entertainment industries. Click follow to not only see his amazing work, but to get the scoop on new L’Oréal Paris products (he’s an ambassador). 


Ashley Strong was the winner of James Charles’ Instant Influencer competition, and after scrolling through her IG feed, it’s easy to see why. There’s no makeup look she isn’t willing to try. From abstract ink blot-inspired makeup to colorful graphic eyeliner looks, you can always count on her to add her own creative spin to the latest makeup trends. 


Taj is absolutely fearless when it comes to her makeup. She draws inspiration from anything and everything, including TV shows, movies, chemistry (yes, you read that right) and video games. Some of my favorites are her Beetlejuice-inspired creation, water helix eyes and the Pac-Man look below. 


Danessa Myricks is a makeup artist, photographer, global educator and founder of her own makeup line, Danessa Myricks Beauty Cosmetics. I love following her on the ‘gram because she’s all about the glow. The videos of her applying highlighter or eye gloss are what made me follow her, but it’s the bright and artistic eye looks that keep me scrolling.


With a personal mission to redefine beauty standards, I think everyone should hit that follow button on Alana’s IG. Not only will you get your fair share of wearable yet out-of-the-box looks, but you’ll also get a dose of self-care advice via her Story highlights. 


I can admit that the makeup looks created by @beautybybb_ aren’t for the faint of heart, but her creations are undeniably gorgeous. Known as the Editorial Princess, this Washington D.C.-based makeup artist is always coming with insanely cool and creative new ideas. Whether you’re someone who loves to wear bold makeup or loves to simply look at bold makeup (it me), you won’t regret the follow.
Photo: Jonet Williamson

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