Urban Decay’s Collab with Marvel’s Eternals Has Us Channeling Our Inner Superheroes

October 01, 2021
Caitlyn Martyn
By: Caitlyn Martyn | Makeup.com by L'Oréal

Unleash your powers and channel your inner superhero with this limited-edition capsule collection from Urban Decay in collaboration with Marvel Studios’ “Eternals”. Inspired by the newest team of cosmic superheroes, the collection — featuring an eyeshadow palette, new shades of the 24/7 Glide-On Eye Pencils, a powder highlighter and glide-on lipsticks — is sure to help you create looks that span the cosmos. Ahead, find out everything you need to know about the new capsule collection. 

Urban Decay x Marvel Studios’ Eternals Eyeshadow Palette 

This one-of-a-kind palette includes a graphic 3D pop-up element to show off 15 new shades inspired by the strength, empathy and grace of the Eternals’ immortal warriors. Each velvety, ultra-blendable shadow is laced with high-payoff pigments in finishes ranging from metallic, pearl packed-matte and superpowered shimmers.


Urban Decay x Marvel Studios’ Eternals 24/7 Glide-On Eye Pencils 

These four limited-edition shades of the cult-favorite long-wear eyeliner will amplify just about any makeup look. Soft and creamy, the eye pencils glide onto the lids for a gorgeous cosmic-powered look that won’t budge — it’s both waterproof and transfer-resistant  — so you can feel as untouchable as your inner superhero.

Urban Decay x Marvel Studios’ Eternals Afterglow Highlighter

Illuminate your face and body with this highlighter that instantly elevates your energy. The two new shades of Urban Decay’s silky powder formula go on semi-sheer to transform cheekbones and décolletage with ethereal shimmer. 


Urban Decay x Marvel Studios’ Eternals Lip Eclipse

In just a few swipes, this lipstick (which is packed with cocoa butter plus jojoba and avocado oils) illuminates the lips with a creamy finish. It’s available in four shades: two of which are non-drying mattes and the other two have semi-sheer finishes that can be worn either solo or layered to transform another lip color.


Urban Decay x Marvel Studios’ Eternals Vault 

Pack the entire collection into one arsenal. The Vault contains the limited-edition Eyeshadow Palette, four 24/7 Glide-On Eye Pencils, two Afterglow Highlighter shades, four Lip Eclipse lipsticks and two Heavy Metal Glitter Gels exclusive to this set. Made for the face, eye, and body, the water-based glitter gel formula glides on smoothly and dries quickly with minimal fallout.


 The collection is available today, October 1, on UrbanDecay.com, Ulta.com, and Sephora.com.

Visual Designer: Hannah Packer

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