Somewhere in between pink and purple lives mauve, a rosy shade that when applied to lips creates the “your lips but better” effect that drives beauty obsessed babes wild. It’s perfect year round (even though we tend to reach for it during the fall) and can look great on everyone — provided you find the right shade for your skin tone. Because different skin tones call for different takes on the rosy-purple hue, we’ve rounded up the best shades you can add to your must-have list.


LIGHT

Urban Decay Vice Lipstick in Rush

This light mauve hue isn’t just pretty — it’s comfortable, too. The Urban Decay Vice Lipstick formula is super wearable, pigmented and contains good-for-your-lips ingredients that make your lips softer once applied.  


Dose Of Colors Lazy Daisy

Experts at creating instagrammable lippies, Lazy Daisy is a no-brainer mauve that looks good on light skin tones. This dusty mauve taupe shade has a slightly pink tinge that will pop against your skin. Pair this with a lip liner for a perfectly applied look.


Maybelline Superstay 24 Liquid Lipstick in Firmly Mauve

If you’re looking for a mauve that isn’t going to move, you need to add the Maybelline Superstay Liquid Lipstick in Firmly Mauve to your stash. According to the brand, it’ll last through 200 bites, 120 sips and lots of kisses, so you can rock this any time you need something that you can’t reapply throughout the day.

 


MEDIUM

Urban Decay Born To Run Vice Lipstick in 66

A formula so nice, it made the list twice. One of our fave shades from the Urban Decay Born To Run collection, 66 is a deeper mauve shade with taupe undertones. It looks great when paired with a deeper lip liner or on its own for medium skin tones.


Ofra Cosmetics Long Lasting Liquid Lipstick in Mocha

This mauve shade has a hint of red, making it a great option for medium skin tone babes. The long lasting lippie contains Vitamin A and antioxidants so your lips look good and feel great. It also lasts all day, so there’ll be minimal touch-ups throughout the day.


NYX Round Lipstick in LaLa

More purple than pink, this plum mauve is perfect for the babe who loves a purple lippie but wants something she can rock everyday. It has a velvety texture, pigmented color and resists smudging. In other words, it’s the lippie you’ll reach for constantly.


DEEP

Maybelline Shine Compulsion in Spicy Mauve

Shiny lippies are in, and we’re totally here for it. A gloss/lipstick hybrid, Maybelline Shine Compulsion feels luxe (even though it’s super affordable) and hydrates at the same time. We love Spicy Mauve for deep complexions, a rich mauve shade that has just a hint of brown.


L’Oréal Colour Riche Ultra Matte Nude Lipstick in Bold Mauve

If you’re going to rock mauve, you might as well wear a shade that will turn heads (or at least get everyone to ask what color you’re rocking). This is that shade. Even though it’s ultra matte, it’s still comfortable and creates a “your lips but better” effect you’ll love.


Anastasia Beverly Hills Liquid Lipstick in Veronica

Anyone who loves liquid lippies knows that Anastasia Beverly Hills stays all day, is super pigmented, and applies like a dream with just a few swipes. The taupe mauve color looks great on deep skin tones and at $20 a tube, it’s a splurge you can feel good about.


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