6 Hair Color Trends You’ll See Everywhere This Year

February 24, 2022

By: Alyssa Kaplan | Makeup.com by L'Oréal

With spring approaching, you might feel the urge to welcome the change of seasons with a fresh, new hair color. Sometimes we just need a push in the form of colorful inspiration to actually take the plunge and break out the hair dye to try a new hair color trend.

Of course hues like blonde, brunette and red will always be classics 一 but it’s the subtle spin on these beloved hair colors that reinvents them, making them fall in line with the trends we see on social media. So if you’re in the market for a hair color transformation, keep reading. We’re sharing the six best hair color trends of the year so far.

Expensive Brunette

We simply couldn’t cover this topic without talking about what is arguably the most buzz-worthy hair color trend of 2022: expensive brunette. Don’t let the name fool you 一 you won’t have to empty your pockets to achieve it. Rather, the term refers to natural-looking brunette shade with subtle dimension (like balayage or highlights) and a lustrous, smooth finish. Think about the countless celebrities who are letting their deep brunette roots grow out and fade naturally into their highlighted strands. It’s a lived-in brunette look that’s soft and shiny.

Golden Copper

There’s nothing quite like a fiery shade to instantly warm up your complexion. Golden copper hair is ultra-popular right now, and it beautifully blends hints of red, orange and honey.

If you’re looking for a DIY copper hue, try the L’Oréal Paris Excellence Créme Permanent Triple Protection Hair Color in Red Penny.

Icy Blonde

Platinum hues have been trending for years, and that doesn’t seem to be slowing down. Icy shades that dance the line between white and blonde are eye-catching and flattering on a variety of skin tones 一 just know that achieving this level of lightness and maintaining it takes patience.

To keep this shade looking its best, be sure to use a purple shampoo like the Matrix Total Results So Silver Shampoo for Blonde and Silver Hair about once per week.

Buttercream Blonde

After a year of what felt like cool tones were on top (we’re looking at you, platinum and mushroom brown), warm shades are back in high-demand. This golden, buttery shade is light and bright without leaning brassy or orange in tone. It livens up the complexion and can be easier to maintain than cooler blonde hues.

Black Brown

Hair colors that walk the line between black and brown are ultra-popular this year. They add a striking element to your overall look, and the monochrome color looks stunning when paired with an extra glossy finish.

Very Peri

Just like the Pantone color of the year has influenced fashion and makeup, it’s made its mark on hair color trends, too. If you’re not afraid to go bold with your color, give Very Peri a go. This rich periwinkle shade pops against most skin tones and is a major conversation starter.

Model: IG/@jenniehairartist, Colorist: IG/@colorbyemily, Design: Juliana Campisi